Shoot Your Meal

Food Photography

We’ve done a fair amount of food photography here at Z2, and it’s usually a lot of fun. Seeing chefs make food look beautiful is amazing, and capturing it is a satisfying experience, but some chefs think that photographing their food is talking away their intellectual property. Is it just me or does that sound crazy?

Chefs, you should welcome people taking photos of your food. You should love the fact that people want to share photos of your creations with others. The new culture of sharing is here to stay, so don’t fight it, find a way to accept it, and even embrace it. It may be just what you need to spread the word about your culinary excellence.

One chef did have the comment “generally, the photographs are terrible” and I do agree with that, but again, I work with amazing photographers, and while seeing blurry cell phone pictures of a meal do make me cringe on occasion, I’m not going to try to stop anyone.

Food is Good

The next time you’re dining out, and a gorgeous plate of food is placed in front of you… take a picture! Take a picture to remember it… to remember the food, the experience, the company, and if you want to share it with others, I say “go for it!”

May 30, 2012 · Posted by in photo  

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