Introducing Copywriter Joe Lazo!

We’ve added another great talent to our growing team! With more than 15 years of professional writing experience, Joe Lazo has joined Z2 as senior copywriter.

Before Z2, Joe was freelancing and living in Plover, Wisconsin, a small town just south of Stevens Point that is probably best known for its potato growing. During his career at both agencies and on the corporate side, he’s worked with companies like Renaissance Learning, Mercury Marine, WD-40, and the San Diego Zoo and Wild Animal Park. He attended Gettysburg College in Pennsylvania and Portfolio Center in Atlanta.

Joe made the move from Plover to Pewaukee with his 10-year-old son Jonah, and their dog Chico, a Corgi/Jack Russell terrier mix and “the happiest, friendliest dog in the world.” In his free time, Joe enjoys bicycling, playing guitar, and cross-country skiing. He’s also an aspiring vegan, a self-proclaimed recovering eBay junkie, and an aficionado of finding killer deals at yard sales and thrift stores. Also, he feels no shame when admitting he still doesn’t own a smartphone.

Welcome to the team, Joe!

January 25, 2013 · Posted by in misc  


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