Betty Quadraci

We here at z2 were saddened to hear the news of passing of Betty Quadraci.

If you know the history of z2, you may know that both Cory and I worked for Betty at Quad/Creative. In fact, that’s how we met. I was already working there when Cory came in for an interview, and somehow I convinced him to join the team.

Cory and I learned a lot about how a creative agency works while at Quad/Creative, and I’m sure some of it carries through today in how z2 operates.

I first met Betty when I interned at Milwaukee Magazine. I was in love with the world of design and publishing, and being able to learn from the people at the magazine was a great experience.

As for Betty, I remember her being a strong, smart, and dedicated leader. She was a lover of the arts, and her impact in Milwaukee will be felt for a long time.

December 10, 2013 · Posted by in misc  

Pantone COTY

If you missed the announcement, the new Color of the Year from Pantone is… PANTONE 18-3224 Radiant Orchid!

“Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “An invitation to innovation, Radiant Orchid encourages expanded creativity and originality, which is increasingly valued in today’s society.”

You can check out the blog post on the Pantone site for more, or peruse the press release.

Those Pantone people really take color seriously. Some might say they take color too seriously, but hey, color is their business, so I’ll forgive them. Don’t forget to RSVP that “invitation to innovation”!

December 9, 2013 · Posted by in art